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Take a walk through our history

Our history is all about battling weather and terrain with new footwear technology. Please take a walk through it and come out on the other side with dry feet!

1920
The early years
The early years
Nearly 100 years ago, on the 17th of January 1920, Peter Mathias Røwde founded a rubber factory in Askim, Norway. The very first item produced were galoshes to keep leather shoes from getting muddy or wet. The brand name was Viking and history was made.
1934
Eventful thirties
Eventful thirties
In 1934 a devastating fire burned the factory down. A new and more efficient factory was built and shortly afterwards the production numbers reached 10,000 galoshes, 1,200 shoes, 100 car tires and 800 bicycle tires per day. 1,100 employees made Viking one of the biggest workplaces in Norway.
1950s
Post-war
Post-war
In the 50s and 60s Viking experienced tremendous growth, as did Norway: Because of the abundance of cheap hydro power generated by newly built dams and an endless supply of water, industrial companies were established all over the country. Viking also grew and set up branches in many parts of Norway.
1970s
A new reality
A new reality
The 70s marked a change for us. New and cheaper materials and rising labour costs forced Viking to think again. So, in 1971 a new product was launched: Cherrox – a very popular children’s boot. New production methods and compounds represent an opportunity for us to be even more innovative!
1992
Hello GORE-TEX!
Hello GORE-TEX!
It is not often you can experience a game changer – but GORE-TEX® was! We were among the first to use this famous membrane in our boots. The advantages were perfect for us: A waterproof, windproof and breathable membrane is a perfect fit for the type of footwear Norwegian weather demands!
2006
2 million and rising
2 million and rising
The year 2006 was a milestone for us. It was the year we surpassed 2 million boots in annual sales in Norway and Europe. Our sales agents and branch offices cover all of Europe and Viking is highly regarded for its high quality footwear. New models with high-end technologies have been developed. Our mantra is: If it works in Norway, it will work anywhere.
2010
Still going strong
Still going strong
Viking celebrates 90 years – a considerable age for a footwear company! Viking is actually one of the oldest brands in Norway and has shaped Norwegian industrial history. Not bad for a 90-year-old. But we’re saving the big celebration for 2020, the year we turn 100!
Today
Present
Present
We still keep evolving and developing. In the last few years we’ve seen more innovation than in the preceding 90 years. Things are really happening in the footwear industry and we are happy to see that we’re still at the forefront. And that’s where we want to stay!